We were tasked with revitalising Fittleworth’s brand identity and Total Value Proposition. To bring their story to life, we created a dynamic animation that follows a patient’s journey from the moment they leave the hospital to becoming a valued Fittleworth customer.
The Welcome Pack brochure, sent out with every first order, was also given a bold new look and feel, designed to elevate Fittleworth’s visual appeal and leave a strong, lasting impression.
Our creative and account management teams worked closely together with the Fittleworth marketing and clinial teams to create a cohesive and emotionally resonant brand experience, one that clearly communicates Fittleworth’s commitment to care, reassurance and long-term support.
By aligning the visual identity with the lived experience of patients, we helped position Fittleworth not just as a supplier, but as a trusted partner at every stage of the patient journey.